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From: MDBG CC-CEDICT Chinese-English Dictionary 漢英字典

 形象大使 [ㄒㄧㄥˊ ㄒㄧㄤˋ ㄉㄚˋ ㄕˇ; xing2 xiang4 da4 shi3]
 person who represents an organization and enhances its image
 ambassador