at the first blush
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Blush, n.
1. A suffusion of the cheeks or face with red, as from a sense of shame, confusion, or modesty.
The rosy blush of love. --Trumbull.
2. A red or reddish color; a rosy tint.
Light's last blushes tinged the distant hills. --Lyttleton.
At first blush, or At the first blush, at the first appearance or view. “At the first blush, we thought they had been ships come from France.” --Hakluyt.
Note: This phrase is used now more of ideas, opinions, etc., than of material things. “All purely identical propositions, obviously, and at first blush, appear,” etc. --Locke.
To put to the blush, to cause to blush with shame; to put to shame.
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